Vice President, Handbag Design and Merchandising
Bowerman
Vice President, Handbag Design & Merchandising
Location: Midtown NYC – Onsite/Hybrid
Vice President, Handbag Design & Merchandising
• Lead the creative, strategic, and commercial direction of the Handbag division, overseeing design strategy, merchandising, line architecture, and execution for multiple brands.
• Drive category elevation and growth across licensed and private-label handbag programs while identifying new markets and licensing opportunities.
• Provide senior leadership to the handbag design and merchandising team; collaborate closely with Sales, Licensing, Sourcing, Planning, and Finance.
• 10+ years leadership experience in handbag/accessories design and merchandising; strong technical expertise in construction, materials, and costing; experience in private-label, licensing, or vertically integrated environments; strong commercial acumen.
• Periodic domestic travel for market appointments, vendor meetings, and innovation research.
Company Information
• Vertical Fashion Accessories Designer/Manufacturer- selling to better and mid-range department stores, etc.
• Expand and elevate the handbag category, accelerate licensing opportunities, and strengthen strategic design and merchandising capabilities.
• New York HQ with onsite/hybrid schedule, weekly in-office expectation
Leadership & Culture
- Reports to President of Handbags
- Creative, collaborative, entrepreneurial, and commercially driven environment.
- Emphasis on cross-functional partnership, innovation, and forward-thinking product leadership.
- Founder-led company
Benefits & Appreciation
- Opportunity to shape the direction, growth, and licensing strategy within a scaled accessories business.
- Competitive compensation $180k or more + annual bonus
- Employer-paid medical/dental/vision; 401(k) match; PTO and holidays.
- Employee discount
Compensation: Base Salary $190K+, depending on experience

